Retail Category Solutions

First Retail Group is Australasia's leading specialist retail strategy consultancy, with a proven track record of delivering transformative retail solutions across the globe. From high-street flagships to airport precincts, museum stores to university campus stores, our deep sector expertise enables us to tailor strategy, commercial insight, and operational excellence to the unique demands of every retail environment. Whether you are launching a new retail concept, optimising an existing operation, or seeking a comprehensive strategic review, our multidisciplinary team brings the clarity and confidence that comes from decades of on-the-ground experience across diverse markets.

Retail Strategy

End-to-end retail strategy consulting — from concept development and range planning to commercial performance reviews and store network optimisation.

Hospitality Retail Strategy

Specialist retail strategy for hotels, resorts, clubs, and leisure venues — maximising ancillary revenue and elevating the guest retail experience.

Healthcare Retail Strategy

Purpose-built retail solutions for hospitals, aged care facilities, and health precincts — balancing commercial performance with patient and visitor wellbeing.

Tourism Retail Strategy

Strategic retail consultancy for tourism operators, airports, ferries and destination attractions – creating memorable visitor experiences and revenue growth

Museum Retail Strategy

Tailored retail strategy for museums, galleries, and cultural institutions — aligning the retail offer with brand identity while driving mission-aligned revenue

Campus Retail Strategy

Comprehensive campus retail consulting for educational institutions and hospitals, creating vibrant, commercially successful retail ecosystems and enhanced amenity

Charity Retail

Expert guidance for charities seeking to maximise fundraising potential from their retail portfolio. From store network planning to systemisation and sales strategies

Retail Destinations

FRG are experts in delivering town and city centre retail and commercial strategies, that help CBD's successfully adapt to changing audiences, consumer and category trends

Suppliers

FRG partners with leading and emerging FMCG, healthcare, and industrial brands to optimise market channels, accelerate share growth, and align with evolving demand