First Retail Group's agile and adaptive approach means we tailor every project to our clients' unique needs and market realities. Drawing on our deep cross-sector and broad geographic experience, we apply international insights to local opportunities – delivering solutions that are perfectly aligned with both immediate needs and future potential.
We are specialist retail and commercial strategists. FRG drives award-winning customer engagement, exceptional experiences, and measurable revenue growth for consumer-facing brands and premier destinations. Our expertise spans retail, hospitality, healthcare, leisure, tourism, and service categories, as well as precincts, centres, towns and cities.
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New Zealand
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DDI NZ +64 4 979 9668
DDI AU +61 4 888 60415
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First Retail Group recognises the Tangata Whenua and First Nations people as the traditional custodians of the lands we operate on. We are committed to fostering meaningful partnerships with these communities, based on mutual respect, collaboration, and a shared commitment to a sustainable future.
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